Senior Manager - Category Analytics

Date: 1 week ago

City: Hyderabad, Telangana

Contract type: Full time

Overview

Accelerate PepsiCo business growth by supporting the North America DX Sector Leads with Category analysis, Space and assortment strategy recommendations to drive growth
Responsible for delivering assortment and space analysis, category performance reviews, and addressing ad-hoc customer requests, based on internal and external data sources
Provide analytics to support key strategic customer engagements and to support category assortment and space interventions

Responsibilities

Supports in the creation and driving of winning execution strategies in-store with customers.
Identifies sales opportunities and optimization tactics to drive category demand, space and assortment
Space Management- Optimizing shelf space allocation for products.
Assortment Planning- Developing tailored product assortments for retail locations.

Qualifications

An experienced Insight or Analytics professional with experience in a leading consumer goods company with 10+ years
Education: MBA, Masters or bachelors in engineering/economics, statistics, marketing.
Language: English Fluent
High degree of familiarity with CPG and Food & Beverage industry data sources, including Nielsen/IRi (POS and HH panel), Kantar Worldpanel, etc.
Deep understanding of CPG industry business performance outputs and causal measures, their relationships, and how to address business questions in a robust way that translates to simple outputs
Proficient with Power Point and advance Excel skills. Willingness to learn new tools and capabilities.
Strong collaborator: Interested and motivated by working with others. Actively creates and participates in opportunities to co-create solutions across markets; will be willing and able to embrace Responsive Ways of Working
Can easily see how insights/research learning can improve businesses impact and frames up presentation efforts and opportunities to inform business decisions
Proven analytics, shopper research experience, or consumer insights experience applying statistics to CPG industry business problems
Problem solving: Ability to approach complex problems methodically and develop effective solutions.
Operational experience from business servicing sector and/or consulting experience would be a plus

Essential:

Become an “indispensable” partner for Sector Commercial by showing great “thought leadership” with ability to recognize and take actions to improve delivery of work. Not always being asked.
Navigating conflict in a collaborative way to provide a solution that works for GBS & Sector.
Ability to work in diverse teams
Solution-oriented approach to problem solving
Possess ability to analyze & benchmark competitive scenarios
Depth and breadth of syndicated data analytics and statistical modeling
Ability to work collaboratively and proactively with multi-functional teams
Complete understanding of internal & external data sources that could contribute to analytics roles across service centers
Strong analytical thinking with proven ability to connect data & insight from category consumption, brands drivers, macro & micro trends, and future forces of consumer change and deliver clear implications for the business.

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