Performance Manager

Performance Marketing Manager

Job Title: -PPC Team Lead/ Performance Marketing Manager

Experience: 4-7 years

Location: Nashik

Required Skills: Team Management| PPC Platform Proficiency| Strategic Thinking|

Ecommerce Knowledge| Problem solving and Adaptability| Working knowledge of Statistics

At Nethority we are looking for PPC-Team Lead -Digital Marketing who is Providing brands with a comprehensive suite of services, including proprietary AdTech backed PPC, creative production, digital marketing expertise.

We help our clients grow into world leaders by combining our unique approach to PPC with a focus on brand development, funnel optimization, and ad creative. We are on the lookout for a dedicated PPC Team Leader to join our PPC team.

We are seeking a quantitative problem solver whose curiosity is only matched by charismatic leadership skills. After all, not just anyone can be a Senior PPC Manager. If this sounds like you, apply now to take ownership of our paid campaigns by creating, managing, monitoring performance & optimizing them to achieve KPIs.

Roles & Responsibilities

1)Lead Generation: Plan, implement, and optimize lead generation campaigns across digital marketing channels, including search engine marketing (SEM), social media advertising, email marketing, and content marketing. Utilize data-driven strategies to identify target audiences, create compelling content, and optimize campaigns to maximize lead generation results.

2)PPC Management: Create, manage, and optimize PPC campaigns on platforms such as Google Ads, Bing Ads, and social media platforms. Conduct keyword research, ad copywriting, and campaign optimization to ensure maximum return on investment (ROI) and meet performance targets.

3)Analytics and Reporting: Monitor and analyse campaign performance using analytics tools, such as Google Analytics and other relevant marketing analytics platforms. Provide regular reports on campaign performance, including key metrics and insights, to stakeholders and make data-driven recommendations for optimization.

4)Collaboration: Collaborate with internal teams, including marketing, sales, and creative, to align digital marketing efforts with overall marketing strategies and business goals. Provide guidance and support to junior team members and actively participate in brainstorming sessions and strategy discussions.

5)Stay updated with Industry Trends: Stay up-to-date with the latest digital marketing trends, best practices, and technologies to ensure the implementation of cutting-edge strategies and tactics to achieve lead generation goals.

Skills

• Proven expertise in managing and scaling Google Ads, Bing Ads, and Meta (Facebook/Instagram) Ads campaigns.
• Strong knowledge of campaign structuring, keyword research, ad copywriting, bidding strategies, and budget optimization.
• Advanced experience with Google Analytics (GA4), Google Tag Manager, and conversion tracking setups.
• Proficiency with PPC tools such as SEMrush, Ahrefs, SpyFu, Keyword Planner, and reporting tools like Data Studio or Looker Studio.
• Solid understanding of CRO (Conversion Rate Optimization) and landing page optimization best practices.
• Strong team leadership experience—mentoring junior PPC analysts, managing performance, and fostering growth.
• Ability to plan, execute, and optimize multi-channel performance marketing strategies.
• Analytical mindset with strong data interpretation, Excel/Google Sheets skills, and ROI forecasting ability.
• Experience working with eCommerce, lead generation, and/or SaaS PPC strategies.
• Excellent communication and client presentation skills.