Brand and Communications Manager

CollegeLab


Date: 1 week ago
City: Kolkata, West Bengal
Contract type: Full time

Exciting Opportunities at CollegeLab! We're Hiring: Brand & Communications Manager


About Us: CollegeLab is one of the fastest-growing study abroad and career counselling firms in India, specialising in admissions to top international universities like Harvard, Stanford, and Oxford. As alumni of top global universities and colleges like Oxford and Cambridge ourselves, our expertise has led us to leadership positions in the premium college counselling industry across India.


Brand & Communications Manager Role:


Role Summary: We're seeking an enthusiastic and creative Brand & Communications Manager to lead our social media presence and support broader communications efforts. This position offers a fantastic opportunity for someone early in their career to own our social media strategy while developing skills in PR and event coordination. Reports directly to the Chief of Staff.


Key Responsibilities:

  • Social Media Management (60%): Take ownership of CollegeLab's presence across Instagram, LinkedIn, and other platforms. Create engaging content, develop comprehensive strategies, and analyze performance metrics to optimize reach and engagement.
  • Public Relations Support (25%): Assist in implementing PR strategies, build relationships with media contacts, support press releases and media pitches, and showcase student success stories.
  • Event & Webinar Coordination (15%): Support planning and organization of webinars and events, develop social media promotion strategies, and represent CollegeLab at educational fairs when needed.


Required Qualifications:

  • Bachelor's degree in Communications, Marketing, Digital Media or related field
  • 1-2 years of experience in social media management (internships count)
  • Strong creative writing and content creation skills
  • Proficiency with major social media platforms and analytics tools
  • Basic graphic design and multimedia editing skills (preferred)
  • Interest in education and student success


Selection Process and KPIs:

  • All shortlisted candidates will be interviewed over two rounds
  • Performance evaluation based on social media growth metrics, content quality, campaign effectiveness, and contribution to brand awareness


Other Details:

  • Location: Corporatedge, 6th Floor, Two Horizon Centre, Gurgaon OR Delta Tower, Sec V, Salt Lake, Kolkata
  • Employment Type: Full-time
  • Number of Vacancies: 1
  • Compensation: Competitive package based on experience and qualifications
  • Additional Benefits: Professional growth opportunities, collaborative work environment, and meaningful contribution to student success


CollegeLab is an equal opportunity employer committed to building a diverse and inclusive workforce. We encourage applications from candidates of all backgrounds.

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