Performance Marketing Analyst

This position requires working in our Indore office full time.

Position Summary

We are seeking a highly skilled Marketing Analytics Specialist to join our India team. In this role, you will be responsible for gathering, analyzing, and interpreting marketing data to support decision-making and optimize marketing strategies. The ideal candidate will have a strong understanding of marketing tools and data analysis tools. And, a deep understanding of digital marketing metrics, and the ability to provide actionable insights to improve marketing campaigns and drive ROI.

What You Will Do

• Collect, analyze, and interpret marketing data from various platforms (e.g., Google Analytics, Ad platforms, social media tools, CRM systems).
• Develop, implement, and maintain regular performance reports to monitor marketing campaign effectiveness.
• Provide insights into marketing performance, conversion metrics, and customer behavior.
• Monitor and analyze digital marketing KPIs
• Identify trends and patterns that can guide future marketing decisions.
• Create and maintain dashboards for visualizing marketing performance, providing clear and actionable insights for stakeholders
• Work asynchronously with digital marketing, content, and partner marketing teams to align marketing objectives and deliverables.
• Other duties as assigned
  
  

Does this sound like you?

• Bachelor's degree in Marketing, Business Analytics, Statistics, or related field.
• Minimum of 2 years of experience in marketing analytics, digital marketing, or a similar role.
• Proficiency in data analysis tools such as Google Analytics, Ad platform reporting, SFDC reporting, and other tools
• Experience with marketing automation platforms (e.g., HubSpot) is a plus.
• Strong quantitative and qualitative analysis skills
• Ability to asynchronously communicate data insights clearly and concisely to both technical and non-technical stakeholders.
• High level of accuracy in data analysis and reporting.
• Ability to work independently with strong time management and organizational skills.
  
  

Preferred Qualifications

• Experience with remote project management tools (e.g., MS Planner).