Senior Content Writer

Dear Candidate,

We’re looking for a seasoned Senior Content Writer to lead content strategy and execution across Isha Life’s digital ecosystem. This role is perfect for a creative, hands-on writer who can also manage a team and collaborate across departments to deliver high-performing content that reflects our brand’s spiritual yet modern essence. Please find below the job details:

Job Responsibilities:

• Write clear, compelling, and SEO-optimized content tailored to different digital channels
• Own the content calendar across ecommerce, email, blogs, product pages, and landing

pages

• Lead and mentor a team of in-house writers and freelancers
• Collaborate closely with design, SEO, product, social media, and ecommerce teams
• Develop brand storytelling frameworks and content guidelines
• Track content performance using analytics tools and optimize based on KPIs
• Integrate AI tools into the content workflow to enhance productivity and ideation

Skills/Competencies Required

Content Strategy · SEO Writing · Ecommerce Copywriting · Brand Storytelling · Team Management · Conversion Copywriting · Blog Writing · Email Marketing Content · Product Descriptions · AI Content Tools · ChatGPT · Jasper · Surfer SEO · WordPress · Google Docs ·

Interested candidates please forward your resume.

Regards,

Priya Rajan