Audience Development Manager

Sanmarg, a leading Hindi news publisher, seeks a data-driven Audience Development Manager to drive digital audience growth. You'll develop and execute strategies across platforms to expand reach, engagement, and conversions. Expertise in SEO, email marketing, social media, and web analytics is essential. You will collaborate with content, marketing, and product teams to optimize content, personalize experiences, and build community. Analysis of audience behavior and data-driven insights will be key to maximizing impact. 

Responsibilities:

• Develop and execute audience growth strategies across digital.
• Analyze audience behaviour and engagement to guide content and campaign decisions
• Collaborate with content, marketing, and product teams to optimize reach and retention
• Lead CRM and email marketing strategies for audience segmentation and engagement
• Identify partnerships, influencers, or community-building opportunities
• Monitor  KPIs (traffic, engagement, conversions) and generate regular performance reports

What We’re Looking For:

• 3–5 years of experience in audience development, growth marketing, or digital strategy
• Strong analytical skills and familiarity with tools like Google Analytics, Meta Business Suite, CRM platforms
• Proven experience with SEO, email marketing, and social media strategy
• Excellent communication and project management skills
• A passion for understanding audiences and building meaningful connections

How to apply -

Interested candidates cann apply to  https://apply.lywo.in/?code=SAN0004 or mail to [email protected]