Customer Development Executive
Colgate-Palmolive
Date: 10 hours ago
City: Bareilly, Uttar Pradesh
Contract type: Full time
No Relocation Assistance Offered
Job Number #167782 - Bareilly, Uttar Pradesh, India
Who We Are
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
Job Context & Challenges
Ensure effective execution of the CD strategies and roll out of schemes by closely working with the stockists, DSRs (Distributor Sales Representatives) and PSRs (Pilot Sales Representatives) across the zone.
Key Accountabilities
Distribution Management
Conduct effective monthly and weekly salesmen meetings
Updates on route wise overall STT (sales to trade)
Toothbrush STT
Route wise ERC and productivity
Brand wise ERC (effective route coverage)
Visibility booking
HN1 tracking (Hero No. 1 incentive)
Best practises sharing and mock calls
Reporting
1 Year plus of work experience in FMCG Companies. Have worked in similar market environment.
Our Commitment to Inclusion
Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.
Job Number #167782 - Bareilly, Uttar Pradesh, India
Who We Are
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
Job Context & Challenges
Ensure effective execution of the CD strategies and roll out of schemes by closely working with the stockists, DSRs (Distributor Sales Representatives) and PSRs (Pilot Sales Representatives) across the zone.
Key Accountabilities
Distribution Management
- Trade management
- Identify new markets/accounts and bring them under direct coverage on a regular basis
- Ensure addition of speciality wholesalers
- Ensure stores in route list are classified according to the correct RE (retail environment)
- Ensure that DSR efforts are directed to reduce number of non-purchasers
- Ensure optimum usage of activations to drive sales
- Ensure sales call efficiency
- Selling stories range selling, handling objections, etc.
- Prioritise accounts for maximum impact through visibilities (ensure coverage of top 2 outlets in every route)
- Secure and draw insights from any competitive information available in public domain regarding:
- New products
- Activities
- Schemes
- Any other developments
- Utilize data to drive overall business performance
- Setting objectives for market visits
- Reviewing salesmen and PSR performance against plan
- Reviewing stockist performance against plan
- Train and develop salesmen through required mode of training (e.g. new products, toothbrush assortment, focus on medical stores i.e. PASSION understanding)
- Mentor and empower salesmen to perform well by ensuring that CP benefits are availed by DSRs
- Acknowledge any issues faced by salesmen in the field and provide support to resolve it
Conduct effective monthly and weekly salesmen meetings
Updates on route wise overall STT (sales to trade)
Toothbrush STT
Route wise ERC and productivity
Brand wise ERC (effective route coverage)
Visibility booking
HN1 tracking (Hero No. 1 incentive)
Best practises sharing and mock calls
Reporting
- Compile reports and information as per requirements communicated by ASM
- Maintain trust and understanding in working with stockist and trade in general, especially partner with key wholesalers to drive business
- Share success stories and Communicate program to build off-takes
- Mutually work towards category growth
- Resolve issues, etc.
1 Year plus of work experience in FMCG Companies. Have worked in similar market environment.
Our Commitment to Inclusion
Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.
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