Social Media Marketing Manager in Ahmedabad
OTFCoder Private Limited
Date: 9 hours ago
City: Ahmedabad, Gujarat
Contract type: Full time

Key Responsibilities
- Develop, implement, and optimize social media strategies across platforms such as Facebook, Instagram, and LinkedIn, ensuring alignment with brand messaging and business goals.
- Schedule and publish posts, reels, stories, and videos on client social media accounts using tools like Meta Suite, Hootsuite, Buffer, and Sprout Social.
- Manage and monitor both company and client social media accounts, track performance metrics, and provide actionable insights to improve engagement and reach.
- Plan and execute social media campaigns and promotions in line with marketing objectives.
- Stay updated on industry trends and best practices to continuously refine the social media approach.
- Leverage Instagram tools, features, and analytics to maximize visibility and engagement.
- Identify and collaborate with influencers and brand ambassadors to boost reach and credibility.
- Support client relationships by addressing queries, participating in pitches, and contributing to decks and proposals.
- Participate in client shoots and assist in project planning to enhance brand engagement.
- Suggest creative and data-backed ideas to improve marketing ROI and capitalize on trending content formats.
- Collaborate with internal teams and coordinate with external partners to ensure the timely delivery of client assets.
- Demonstrate proficiency in Excel, Word, PowerPoint, and Google Docs.
- Manage content creation and publishing workflows effectively.
- Apply strong copywriting skills and create compelling content in text, image, and video formats.
- Analyze data and reports with accuracy and handle multiple tasks efficiently.
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