Content Writer

Ethics Infotech


Date: 20 hours ago
City: Vadodara, Gujarat
Contract type: Full time
Role & Responsibilities

  • Research industry-related topics and trends to generate fresh ideas.
  • Write clear, concise, and engaging content for various platforms.
  • Develop content strategies aligned with short-term and long-term marketing goals.
  • Develop and execute comprehensive content strategies aligned with brand goals and target audiences.
  • Create high-quality, engaging, and original content for websites, blogs, articles, email campaigns, and social media platforms.
  • Conduct in-depth research on industry trends, audience behavior, and competitors to craft insightful and impactful content.
  • Proofread and edit content before publication to ensure accuracy and quality.
  • Optimize content for SEO to improve search rankings and visibility.
  • Collaborate with graphic designers and video editors to enhance content.
  • Manage content calendars and meet deadlines consistently.
  • Conduct keyword research to support content strategy.
  • Follow brand guidelines to maintain consistency in tone, style, and messaging.

Stay updated on industry best practices and emerging content trends.

Requirements

  • Proven experience as a content writer, copywriter, or similar role.
  • Excellent writing, editing, and proofreading skills.
  • Working knowledge of content management systems.
  • Proficient in all Microsoft Office applications.
  • The ability to work in a fast-paced environment.
  • The ability to handle multiple projects concurrently.
  • Effective verbal and written communication skills.
  • Ability to meet deadlines and manage multiple tasks
  • Basic understanding of SEO best practices
  • Proven experience as a copywriter, with a strong portfolio of Gujarati writing samples.
  • Knowledge of Gujarati culture, language nuances, and market preferences.
  • Familiarity with digital marketing and social media platforms.
  • Sound understanding of B2B and B2C content writing across multiple formats like blogs, email marketing, etc.
  • Should have the basic understanding of Keyword relevancy and keyword density and should also be familiar with Keyword placement and other SEO best practices.
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