Marketing Manager - #941872

Naman Staffing

Date: 1 week ago
City: Mumbai, Maharashtra
Contract type: Full time

Position: Marketing Manager

Location: Bhandup (Mumbai)

About the company: Leading manufacturer Of Chlorination ad Nitration Processed Products.

Experience: 3+ years

Qualification: Bachelor's or Master's degree in Chemistry

Job Responsibilities:

1. STP Strategy Development:

- Develop and implement effective Segmentation, Targeting, and Positioning (STP) strategies to identify and reach target customer segments.

- Analyze market trends and customer behavior to refine and optimize STP strategies.

2. Market Research:

- Conduct market research to identify opportunities, assess competition, and gather insights to shape marketing strategies.

- Stay informed about industry trends, customer needs, and regulatory changes affecting the chemical manufacturing sector.

3. Brand Management:

- Develop and maintain a strong brand presence in the market.

- Collaborate with the creative team to ensure consistent and impactful brand messaging across all channels.

4. Product Positioning:

- Work closely with product development teams to understand product features and benefits.

- Implement strategies for effective product positioning in the market.

5. Campaign Development:

- Plan and execute marketing campaigns across various channels, including digital, print, and events.

- Collaborate with cross-functional teams to ensure alignment of marketing campaigns with overall business objectives.

6. Digital Marketing:

- Oversee digital marketing initiatives, including website management, SEO, social media, and email marketing.

- Analyze digital marketing metrics to measure the effectiveness of campaigns and make data-driven decisions.

7. Collaboration:

- Collaborate with sales teams to ensure marketing efforts support sales objectives.

- Work closely with external agencies and partners to execute marketing programs.

Interested candidates can directly APPLY on below link.

Name: Maria Walter

Email Id:

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