Social Media Marketing Specialist - #941905

Tutorac Inc


Date: 2 weeks ago
City: Hyderabad, Telangana
Contract type: Full time

Tutorac, under its umbrella, offers innovative learning solutions through two distinct platforms: Tutorac and Tutorac Academy. Tutorac is a first-of-its-kind global online classroom platform that connects learners and tutors worldwide, enhancing career prospects and educational access for learners while providing tutors with a platform to share knowledge globally and earn income. Tutorac Academy revolutionizes education by blending advanced technology with traditional teaching, offering AI-driven personalized learning, comprehensive test tools, and robust curriculum support to empower students and institutions. We're committed to fostering a community of continuous learning and innovation for a brighter future.

Join our team and become a key player in an ever-growing organization that's redefining the landscape of learning. With a commitment to a healthy and progressive work culture, we're looking for skilled, ambitious individuals ready to go the extra mile.

If you're a self-starter, adaptable to change, and a go-getter with a zeal for self-learning, you'll fit right in with our dynamic team. We offer an environment you'll love being a part of, as we work together to make a global impact and reach new heights of success.

Responsibilities:

  • Collaborate with the marketing team to define social media goals and objectives aligned with overall marketing strategies.
  • Develop and implement a cohesive social media strategy that integrates with broader marketing initiatives.
  • Stay abreast of industry trends and emerging platforms to ensure our social media approach remains innovative and effective.
  • Create compelling and shareable content for various social media platforms, including but not limited to Facebook, LinkedIn, Instagram,
  • Curate relevant industry content to share with our audience and establish the company as a thought leader in the EdTech space.
  • Collaborate with the content team to ensure consistency in messaging and brand voice across all channels.
  • Foster and nurture a vibrant online community by actively engaging with followers, responding to comments, and addressing inquiries.
  • Develop and implement strategies to increase audience participation and user-generated content.
  • Monitor social media channels for industry trends, competitor activity, and relevant discussions.
  • Utilize social media analytics tools to track and measure the performance of campaigns.
  • Generate regular reports on key metrics, providing insights and recommendations for improvement.
  • Adjust strategies based on data-driven insights to optimize performance.

Qualifications:

  • Proven experience as a Social Media Strategist or similar role, preferably in the EdTech or related industry.
  • In-depth knowledge of social media platforms, trends, and best practices.
  • Strong creative and analytical skills, with the ability to translate ideas into engaging content.
  • Excellent written and verbal communication skills.
  • Familiarity with social media management tools and analytics platforms.
  • Bachelor's degree in Marketing, Communications, or a related field.

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