Junior Associate - SEO

Junior Associate – SEO

Experience: 1-2 Years

Employment Type: Full-Tim

eIndustry: Branding, Advertising & Digital Marketing Agency

Job Responsibilities

SEO & Digital Marketing

• Handle all aspects of On-Page and Off-Page SEO optimization.
• Perform keyword research and analysis using keyword planning tools
• Implement effective link-building strategies and backlink generation activities
• Conduct blog commenting, forum participation, article submissions, and other off-page SEO activities
• Develop and execute SEO strategies, including link wheel implementation
• Monitor and analyze website performance using Google Analytics and other SEO tools
• Stay updated on search engine algorithms, organic search trends, and emerging SEO technologies
• Utilize SEO tools for on-page and off-page optimization activities
• Monitor and evaluate search engine rankings and search performance across major search channels
• Demonstrate ownership of projects and accountability for campaign success

SEO-Specific Responsibilities

• Perform keyword research aligned with client business objectives to optimize existing content and identify new opportunities
• Provide SEO analysis and recommendations related to website structure, content, and performance
• Develop and execute content strategies aligned with SEO goals and targeted keywords
• Administer search engine programs, including XML sitemaps, shopping feeds, and webmaster tools for reporting and diagnostics
• Implement link-building campaigns in alignment with SEO objectives
• Assist in the development and execution of communication and content strategies through social media platforms
• Stay updated with SEO, search engine, social media, and digital marketing industry trends
• Research and administer social media tools to support client marketing strategies
• Monitor and manage web analytics dashboards, reports, and key performance metrics
• Communicate project progress, timelines, and results to internal teams and management
• Collaborate closely with team members to achieve client goals

Required Skills & Competencies

• Minimum 1 year of experience in Search Engine Optimization (SEO) and Search Engine Marketing (SEM)
• Strong understanding of On-Page and Off-Page SEO techniques
• Familiarity with SEO tools and website auditing tools
• Excellent written, verbal, and analytical skills
• Strong customer service and interpersonal skills
• Ability to follow specifications and project requirements
• Ability to work effectively under pressure and meet deadlines
• Strong problem-solving and organizational skills

Preferred Qualifications

• Bachelor's degree in Marketing, Digital Marketing, Business, Communications, or a related

field.