SEO Specialist
Codewinglet Private Limited
Job Description
Codewinglet Pvt. Ltd. is looking for a skilled and analytical SEO Executive with 2+ years of experience to improve our organic search visibility, website traffic, and lead generation. The ideal candidate should have strong expertise in technical SEO, on-page optimization, off-page strategies, keyword research, content optimization, content writing, and SEO analytics. Experience working with IT services, SaaS, AI products, or B2B businesses will be an added advantage.
Key Responsibilities
- Develop and execute comprehensive SEO strategies to improve organic rankings and qualified traffic.
- Perform keyword research and competitor analysis to identify new ranking opportunities.
- Optimize website content, landing pages, blogs, and metadata for search engines.
- Conduct technical SEO audits and work with developers to resolve website issues.
- Improve Core Web Vitals, page speed, mobile usability, crawlability, and indexability.
- Create and implement internal linking strategies to enhance website architecture.
- Plan and execute white-hat off-page SEO activities including high-quality link building.
- Write and optimize SEO content to develop SEO-friendly, high-quality content including blogs, landing pages, and website copy.
- Track, monitor, and analyze SEO performance (traffic, keyword rankings, backlinks) using analytics tools and provide actionable insights and reports.
- Stay updated with Google's algorithm changes, SEO trends, and industry best practices.
- Hands-on experience with: Google Search Console, Google Analytics 4 (GA4), Ahrefs/ SEMrush/ Moz, Google Keyword Planner.
- Strong knowledge of: On-Page/Off-Page SEO, Technical SEO, Local SEO, Core Web Vitals, Schema Markup, XML Sitemaps & Robots.txt, Canonical Tags & Redirects.
- Good to Have: Google Tag Manager (GTM), Screaming Frog SEO Spider.
- Strong content writing skills for SEO (blogs, landing pages, website content)
- Basic understanding of HTML, CSS, and JavaScript from an SEO perspective.
- Familiarity with AI-assisted SEO tools and content optimization platforms.
- Strong analytical, research, and problem-solving skills.
- Bachelor's degree in Marketing, Digital Marketing, Computer Applications, IT, or a related field.
- Experience working with B2B, SaaS, IT Services, AI, or software product companies is preferred.
- Learning opportunities with real-world global clients.
- High-Growth, Fast-Paced Learning Environment.
- 5-Days Working Policy.
- Competitive & Industry-Aligned Compensation.
- Flexible Working Hours.
- Clear Career Growth & Performance-Based Appraisals.
- Exposure to Latest Technologies & Live Projects.
- Supportive & Transparent Leadership.
- Stable Team Culture with Regular Engagement Activities.
- On-Time Salary Disbursement.