EXECUTIVE N - WOOD FINISHES

Asian Paints

Location:

Surat, GJ, IN

Areas of Work: Sales & Marketing Job Id: 15277

External Job Description

Business objectives

  • Assist the dealer network in driving sales value and volume for Wood Coatings
  • Generate demand for wood coatings by means of organizing activations, samplings and trainings to stakeholders like contractors, applicators etc.
  • Expand the network for wood coatings through integration with retail, projects and services team by means of sharing of leads
  • Drive growth by targeting and engaging with certain specific stakeholders who deal exclusively with Wood coatings like furniture manufacturers

Stakeholder Management

  • Conduct shop meets on new wood coatings to promote growth in the market
  • Drive sales by engaging with contractors and architects by means of product trainings and activations
  • Ensure effective implementation of various promotional schemes and displays for all stakeholders like contractors, dealers etc.
  • Resolve dealer and consumer complaints with respect to wood-coatings and ensure closure within benchmark timelines

Market Intelligence

  • Assist Marketing function in conducting product trials and building inferences on Asian Paints product strength vis-à-vis products in market.
  • Devise ways in which the product strengths can be communicated to the consumers and influencers

Qualifications

Essential

  • Graduate Degree in any stream (BA/B.Sc/B.Com/BBA/BBM/BMS)
  • Minimum of 45% marks throughout education without any backlogs
  • Graduation must be through a full-time course
  • Applicants with an Engineering background (B.Tech/B.E./Diploma/B.Pharma) will not be considered

Desired

  • Candidates with MBA/PGDM in Sales and Marketing

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