Assistant Manager - Marketing
JLL
Mall Operation
What your day-to-day will look like:
- Strategy and Campaign Development: Design and implement integrated marketing campaigns across multiple channels (digital, email, social media, events) to support local and national business objectives
- Content and Collateral Management: Oversee the creation of compelling content, including case studies, white papers, presentations, and digital assets, ensuring all materials align with JLL’s brand voice and standards
- Digital Marketing Execution: Manage and optimize digital marketing efforts, including SEO/SEM, social media presence, and email marketing automation to generate and nurture leads
- Performance Analytics: Track, measure, and report on the performance of all marketing campaigns, using data to assess ROI and inform future strategies
- Stakeholder Collaboration: Work closely with our business lines, brokerage teams, and research departments to understand their needs and develop targeted marketing solutions that drive success
- Brand Stewardship: Act as a brand champion, ensuring consistency in messaging and visual identity across all marketing communications and activities
- Experience in the Malls / Hotel /Retail / Real estate, professional services, or technology industry
- Demonstrated experience with digital advertising, lead generation, and marketing analytics platforms
- A creative and strategic thinker with a passion for innovation and a keen eye for design
- Ability to work both independently and collaboratively as part of a high-performing team
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- 3-5 years of professional experience in a marketing role, with a proven track record of developing and executing successful B2B marketing campaigns
- Excellent written and verbal communication skills, with the ability to craft compelling narratives
- Strong project management skills and the ability to manage multiple priorities in a fast-paced environment
- Proficiency with modern marketing technology, including CRM platforms (e.g., Salesforce), marketing automation tools (e.g., Pardot, Marketo), and content management systems