EXECUTIVE II - SALES ENGINEERING

Asian Paints

Location:

Indore, MP, IN

Areas of Work: Sales & Marketing Job Id: 15233

External Job Description

Business objectives

  • Identify, index and review market potential for

waterproofing/flooring/admixture products in Project Sales

(Geography and Key Accounts)

  • Generate leads through direct project site visits and various

stakeholders like Project Sales Executives, Applicators and

Dealers

  • Conduct site inspection based on leads and make proposals

including sampling to convert sites

  • Focus on product mix and ensure product addition in Basic Order

Quantity (BOQ) of the site

Technical Assistance

  • Provide technical assistance pre and post sales at the project sites

related to waterproofing/flooring/admixture

  • Undertake on-site sampling for waterproofing/flooring/admixture

products to build customer confidence

Market Development

  • Identify and engage with set of medium to large product applicators,

consultants etc. for the purpose of market expansion and

upgradation

  • Build long term relationship with the identified set of stakeholders

through regular product training and on-site assistance

  • Value Target for

waterproofing/flooring/a

dmixture products in

Project Sales

  • Minimum product

level value targets

  • Stakeholder level

value targets

  • Product training

plan compliance

  • Brief about products and systems with Specifiers and Consultants

to generate business

Training

  • Identify and train Project Sales Applicators on practical application

of waterproofing/flooring/admixture products at regular intervals

  • Coordinate with Marketing function to send out collaterals and

relevant training material to the Applicators

Market Intelligence

  • Assist Marketing function in conducting product trials and building

inferences on APL product strength vis-à-vis products in the

market

  • Identify non-APL business stakeholders and take measures to

convert to APL account through product demonstration initiatives

  • Integrate with Research and Technology function for new product

development based on feedback of product trends in the market.

Essential

  • B.E / B. Tech (Civil)
  • Minimum of 45% marks throughout education without any

backlogs.

  • Graduation must be through a fulltime course.

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